SEO & SEM Strategy
I’ve identified as an artist since the age of three. I don’t know how to defend it; it’s simply a part of me that is irrevocably mine… a natural instinct, a need, a hunger that is never sated. That creative spark has evolved into design, web, marketing, and photography.
The decision to make my passions also my livelihood has shaped, mocked, tiptoed around, and punched in the face every idea of Art Itself I’ve ever known. Design has settled so deeply under my nerves that I cannot even feel it anymore, it just is, it’s everywhere, it’s all around us and if we disconnect from the digital world it’s still there but breathing. Heaving. Gyrating. Biding its time until the next great Movement regurgitates itself upon us.
HTML & CSS
SEO & SEM
B2B & B2C Marketing
Social Media Mgmt.
Obviously in marketing, communication is key. But there are subtle ways to influence an audience using words alone. I help businesses write better headlines, more compelling copy, more interesting calls to action, and more nurturing marketing tactics. We collaborate on keyword research to discover opportunities on less competitive topics. I also expand, enrich, and give personality to content on more competitive topics. Page one, here we come!
Budget, target audience, intent, and analytics all play their part in determining what content goes where, when. Whether that’s Google Ads, social media, email marketing, or more traditional outreach methods like direct mail, great marketing is about meeting your customer at any stage of their interest in you.
Data analysis & analytics just might be the most important final step in marketing. We need to be able to calculate return on investment, and the success or failure of our campaigns. By studying what people interact with, or what makes them drop off along the way, we can strive to improve our marketing efforts with every next step!